Willis Towers Watson PLC has recently introduced cyber coverage tailored for small and medium-sized enterprises (SMEs) in North America, specifically targeting businesses with annual revenue under $50 million. This initiative aims to extend cyber protection to startups and pre-revenue accounts, providing them with access to quotes through self-service quoting platforms. The cyber coverage offered typically includes limits of at least $5 million in any one placement, although these limits may vary depending on the industry and size of the business. Willis Towers Watson has designated dedicated underwriting staff to cater to the needs of SMEs, ensuring that they receive focused attention and support. WTW offers insurance coverage and tools to assist SMEs in improving their cybersecurity measures, enhancing resilience against cyber threats, and empowering them to navigate the evolving landscape of cyber risks effectively.