What is 'AI washing' and why is it a problem?

Posted under: AI technologies
Date: 2024-06-27
What is 'AI washing' and why is it a problem?

Amazon's "Just Walk Out" technology faced criticism for relying on human review, despite claims of full AI automation. This exemplifies "AI washing," where companies overstate their AI capabilities. With increased AI hype, many firms falsely claim advanced AI use to attract investment. Regulators like the SEC and ASA are cracking down on misleading AI claims to protect consumers and investors.

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